Ilicia Winokur began her career in advertising back when fax machines were considered essential. Over the years, she has worked at agencies ranging from the imperial-sized McCann NY to the independently-owned Wieden+Kennedy NY, along with a few that no longer exist. RIP Lowe & Partners/SMS.

Along the way, Ilicia provided creative vision and leadership for some of the industry's largest and most recognizable brands, including LEGO, Nike, ESPN, Disney, and Avon. She was a lead writer on the renowned "This is SportsCenter" campaign and helped introduce the re-imagined LEGO Friends characters to the world.

Awards, you ask? Yes. Her work has been recognized by Cannes, The One Show, D&AD, and Communication Arts, and she even won "Best Sports Ad of the Year" once. Also, Adweek and AdAge sometimes had nice things to say about her.

When not writing commercials, Ilicia can usually be found writing other things. She has authored several great (according to Ilicia) yet-to-be-published works of fiction and is currently working on her third “first” novel. Consider yourselves warned, literary agents.

Ilicia lives in West Hartford, Connecticut, with her husband, three kids, and two rescue dogs, Honey and Mustard.